Nissan and 7 Eleven Launch Custom Hot Wheels GT R
Nissan has collaborated with Hot Wheels and 7 Eleven to launch a custom Silver Series R35 GT R toy car featuring a bespoke convenience store livery.
A 1:64 scale Hot Wheels Silver Series 2017 Nissan GT R model car featuring a white and orange 7 Eleven livery.
An Iconic Partnership Returns
The new release is a Hot Wheels Silver Series model based on the facelifted R35 generation Nissan GT R. It features a white base coat with official 7 Eleven graphics and realistic badging. The toy car serves as the second major collaboration between the convenience store chain and Hot Wheels.
Last year the companies released a Silver Series Toyota Supra with a similar custom design. The convenience store brand has a long history with car enthusiasts. Many car clubs use well lit shop car parks for late night photography and meetups.
High Detail at Low Cost
The model offers more intricate details than standard Hot Wheels products to justify its premium branding. Buyers will find proper badging on the nose and highly realistic taillights. The Collectible is priced significantly lower than a real supercar at just $7.11.
Collectors can buy the item at participating 7 Eleven, Speedway, and Stripes locations. The product is also available online through the official 7Collection website. The online store also features a wide range of branded merchandise for enthusiasts.
The Legacy of the R35
The full size R35 Nissan GT R recently ended its production run after nearly 20 years on the market. It remains one of the most significant Japanese performance cars ever built. Fans are currently waiting for official news regarding a successor model.
The miniature version provides enthusiasts with an affordable piece of automotive history. Representatives have not yet confirmed if more Japanese domestic market models will join the collection. Toy collectors expect the limited run to sell out quickly.